Following its initial success and in keeping with the survival of the fittest, NetDirector e-Trade Pro has evolved into Tiger Commerce, the complete ecommerce software solution…. 

Read more on our new blog: http://tigercommerce.wordpress.com/

(Sadly, this means this blog will not be updated anymore…)

We’re so proud of e-Trade Pro, the complete eCommerce software solution that we made this:

White Rock with e-Trade Pro

White Rock Direct has now launched online using e-Trade Pro, the complete ecommerce software solution.

A great-looking website, White Rock Direct produce quality ski wear and winter gear that’s functional, stylish, versatile and durable.

In these challenging times, the last thing you want is for the technology solution that powers your online store to let you down. And above all, you need to have complete confidence that your store checkout will function perfectly at all times.

Now is not the time to put up with checkout failures – time-outs, missing items or incorrect items in basket, invalid prices or misdirection of checkout pages.

Christmas is around the corner and you need to ensure that all those merry shopping baskets are converted into checkout successes.

If you’ve done all you can to minimise shopping cart abandonment through best practice ecommerce techniques (for example, no surprise charges added at the checkout), you will be very disappointed if your technology provider lets you down with a checkout failure or even worse, a series of checkout issues.

Failing to notify you of software updates that could impact on your checkout or scheduling updates during busy trading hours just isn’t good enough. Not sufficiently testing technology changes to prevent checkout failures is unforgivable. And failing to apologise just adds insult to injury!

If this sounds familiar, you may have wasted marketing budget on your Google Adwords account and lost critical sales revenues. Even worse, you may lose hundreds of frustrated customers for good, some of whom could compound the problem by putting out the message that checkout failures are a problem with your site.

Switch to e-Trade Pro – the complete ecommerce solution you can rely on

Now is the time to make the switch to NetDirector e-Trade Pro, an ecommerce solution you can trust. Our checkout has to be 100% reliable in order to deliver on our promise to maximise the conversion of traffic to sales.

Our software is recent enough to have up to date functionality and best in class user experience, but has been around long enough to have processed enough orders for our clients to validate that it won’t let you down.

Independent industry experts also confirm that e-Trade Pro is the reliable ecommerce solution;

Personal Computer World tried e-Trade Pro and said:

‘It’s quick and it works, and that’s what matters’

‘in terms of performance, the sites we looked at all worked and responded well’

Switch now and pay nothing until month 3

For all customers switching from other ecommerce software providers we are currently offering a 2 month payment holiday. This means you pay nothing for trading with our software for a full 60 days. Add in the 14 day free trial period and you actually get 74 days free!

Thereafter, it’s £99 +vat per month with no down payment, no contract and free support, hosting and software updates. Click here for full details of e-Trade Pro’s features.

Plus… in order to assist the switchover we are offering;

• Free advice / assistance on data and content transfer
• Free basic home page graphic design

We’ll get your new e-Trade Pro up and running within no time and you won’t have to take a break in service between your old and new store.

The must-have gadget will soon allow users of Net Director e-Trade Pro to access the business-end of their online store on the move thanks to the forthcoming launch of a new Apple iPhone application.

The complete ecommerce software solution, e-Trade Pro is a low financial risk option for companies looking to sell online. e-Trade Pro is a customisable, sophisticated and feature rich online shop. Easy to use and with no software installation required, e-Trade Pro helps you get selling fast.

The e-Trade Pro application allows you to access your online shop from your i-Phone. With links to your e-Trade Pro shop, this handy and convenient application lets you keep track of your orders on the move.

Access your shop summary and find out if you’ve received new orders and customers while keeping track and editing existing ones. Keep your customers happy while you’re away from your computer.

What does the application allow you to do? Well, you can:

Link to your e-Trade Pro Shop
Order Summary
Customer Summary
Site Statistcs
See New Orders
Open orders and retrieve information
Change the status of orders

The e-Trade Pro on your i-Phone: a unique and powerful tool that offers an instant overview of your shop from the palm of your hand.

“Convenience and low pricing will lure new entrants, small businesses and departments of large corporations to e-commerce delivered as a service.”

e-Trade Pro is an ecommerce software solution that adopts the Software-as-a-Service (SaaS) model unlike the majority of other ecommerce solutions in the market. Benefits of SaaS over conventional models are well documented by Wikipedia:

“Software-as-a-Service (SaaS, typically pronounced ‘Sass’) is a model of software deployment where an application is hosted as a service provided to customers across the Internet. By eliminating the need to install and run the application on the customer’s own computer, SaaS alleviates the customer’s burden of software maintenance, ongoing operation, and support. Conversely, customers relinquish control over software versions or changing requirements; moreover, costs to use the service become a continuous expense, rather than a single expense at time of purchase. Using SaaS also can conceivably reduce the up-front expense of software purchases, through less costly, on-demand pricing. From the software vendor’s standpoint, SaaS has the attraction of providing stronger protection of its intellectual property and establishing an ongoing revenue stream. The SaaS software vendor may host the application on its own web server, or this function may be handled by a third-party application service provider (ASP). This way, end users may reduce their investment on server hardware too.”
Wikipedia, the free encyclopedia

“By 2013, 90 percent of ecommerce sites will use at least one product from software as a service, or SaaS(define) vendors, according to a Gartner report released today. And 40 percent of e-commerce sites will use a complete SaaS solution.”

For more on this report, please click this link:
http://www.internetnews.com/ec-news/article.php/3762486

“There is no doubt that the rising cost of fuel is tempting consumers to shop at home, and the trend will probably be buoyed by their need to ensure they are getting value for money.”
Karin von Abrams, senior analyst at eMarketer

For more on this report, please click this link:
http://www.emarketer.com/Article.aspx?id=1006409&src=article8_newsltr

“UK retail e-commerce spending will reach £44.9 billion ($83.9 billion) in 2012, according to Verdict Research”

“Online retailing is continuing to boom in the UK despite pessimism about the economy, according to a survey.”

For more on this report, please click this link:
http://news.bbc.co.uk/1/hi/business/7432643.stm

In a review by software review experts ‘Personal Computer World’, NetDirector e-Trade Pro proved to be a competitive and solid piece of ecommerce software

Alan Stevens of ‘Personal Computer World’ stated:

“We signed up for the free trial of e-Trade Pro, which gives 14-day access to the full package, and found it very easy to use. Building a shop for real is likely to take several days but there’s nothing difficult about it – all that’s required is a little time and determination.”

“Tracking and processing orders is easy too, with a management dashboard to see what’s been happening and mail alerts when orders are taken. Order processing is then largely down to you, but stock-level management can be automated and Sage integration added as a chargeable extra.”

“Other useful options include the ability to display adverts and to capture customer details and use them for marketing mail shots and newsletters.”

“In terms of performance, the reference sites we looked at all worked well and we were impressed with the response of both these and our trial shop.”

“We found NetDirector e-Trade Pro to be an effective tool for companies looking to get up and selling on the web.”

Personal Computer World - Posted 23rd May 2008
http://www.pcw.co.uk/personal-computer-world/software/2216684/review-netdirector-trade-pro

The growth opportunity is indisputable; online retail sales grew by over 50% in 2007 with a record breaking Christmas for many e-retailers. Double digit growth is predicted by all the experts for at least the next couple of years. But are you still struggling to get your business online? Or is your existing online shop failing to deliver results? Is now the time to evolve your online operation into a more efficient business?

We’re all aware that a less favourable outlook on the High Street means that ignoring the online sales channel just isn’t an option. The UK consumer has fully embraced online shopping and the technology has improved considerably to offer a much enhanced shopping experience when compared even with just 2-3 years ago. And from the website owner perspective, things have improved too. You no longer have to shell out thousands of pounds on websites that don’t function properly or take months to build.

We have come up with the following guide on how to take hold of the ecommerce opportunity.

Choose your Technology Partner Carefully
The quickest and most cost effective way to get your shop online is via the new ‘pay-as-you-go’ ecommerce software packages that are available to purchase online. These allow you to ‘rent’ a fully functioning online shop with minimal or no upfront financial layout. You populate the store with your products / services, add your shop logo / branding and off you go. Some suppliers even have no contract and this therefore means you have no long term financial risk for your new online venture.

Find the Right Online Payment Partner
To sell products or services over the internet, you will need a Payment Service Provider (PSP) integrated with your website to accept credit and debit charge payments. There are many PSPs to choose from, all of which charge using different criteria and different products and packages – so consider carefully before making a decision. You may also need an Internet Merchant Account (IMA) which is a special type of bank account designed to accept funds from payments made online, but banks typically require certain guarantees if you do not have a trading history. If you have a new business and want to get trading online as soon as possible, the quickest and easiest solution may be a PSP Bureau (such as ‘Metacharge’). Bureaus work closely with partner banks to get new businesses through the risk and compliance hurdles and trading online as quickly as possible.

Get your Act Together on Fulfilment
Put together a plan for stocking your online business and for dealing with anticipated and unexpected demand. The better ecommerce software packages include real time stock management. The last thing you want to do is disappoint your online customers – that’s a sure way to lose business. Find a delivery company that will suit your products, your customer expectations and consider the cost implications and if/how you will pass on the charges. There are more and more delivery companies in the market so shop around. Devise your strategy for dealing with the bugbear of online shopping – RETURNS. And whatever you decide your policies to be on Delivery and Returns, make sure that you make these readily accessible and understandable on your website.

Sort out your Product Data and Images
Populating your online store with your products or services can take considerable time if you have a large catalogue. Businesses often under-estimate how long this will take, especially if no product database and associated images already exists. Be realistic about target launch dates or alternatively, adopt a phased approach; launch your site with some key product lines and add as you go along. If you don’t have images for your products, avoid poor photography and employ a specialist as this will vastly improve the presentation of your website. Take time with your product descriptions and make sure your web pages really sell your products. Check to see if your ecommerce technology allows videos and product reviews from customers as recent research shows that these are highly effective selling tools.

Pull Together a Marketing Plan
The success of your online business will depend on how effective your marketing is. Simply publishing your products on a website and hoping that customers will come flocking is no longer a reality in today’s competitive online market. Understanding how to promote your business online and resourcing this adequately will be key to your success. Make sure that the ecommerce software you purchase allows you to run a full marketing programme; with promotional functionality for discounts, special offers, seasonal activities, as well as voucher codes, loyalty programmes and email marketing campaigns. Many of the cheap ecommerce packages only offer limited promotional functionality.

Ensure your Website can be Search Engine Optimised
Ensuring your website can be found by the leading search engines, such as Google, is critical. Before purchasing ecommerce software, make sure that you have checked how search engine friendly it is. Basic search engine optimisation (SEO) tools such as meta tags and keywords, alt tags on images, sitemaps, and search engine friendly URLs / page titles should be included. Ask your technology provider if they provide additional services to help you in this complex, but vital online marketing activity. Investing in SEO can reduce your reliance over the long term on more expensive online marketing such Pay-per-Click (PPC) advertising.

NetDirector e-Trade Pro offers the complete ecommerce solution

£99 +VAT per month — No Contract –- No Extra Charge for Hosting – Automatic Software Upgrades Included

Sign up now for a 14 day ecommerce free trial and access your ready to use online store within 60 seconds!

Alternatively call 0845 055 9040 or email sales@netdirectoretradepro.co.uk for more information.